WHAT WE DO / BRANDD AI AVATARS
BRANDED AI AVATARS THAT
LOOK, SOUND
AND THINK LIKE YOUR BRAND
WeMindd creates branded AI avatars and digital humans. Not just a face connected to a language model, but a designed representative with a recognisable voice, knowledge, personality and role.
BRANDED AI AVATARS | DIGITAL HUMANS | LIVE INTERACTION | KNOWLEDGE & PERSONALITY
SEE WHAT A DIGITAL REPRESENTATIVE CAN BECOME
ONE IDENTITY. DESIGNED TO SHOW UP, SPEAK AND INTERACT.
A branded avatar can represent a real expert or an original character. It can hold a live conversation, guide someone through an app or appear consistently in content.
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REAL PERSON / AI BEN
REAL PERSON / AI BEN
LIVE INTERACTION
ONE CHARACTER / MANY TOUCHPOINTS
A REPRESENTATIVE PEOPLE CAN ACTUALLY TALK TO.
RECOGNISABLE ACROSS LIVE, APP AND CONTENT.
KNOWLEDGE AND CHARACTER MADE AVAILABLE IN REAL TIME.
THE DIFFERENCE
A DIGITAL REPRESENTATIVE. NOT A VISUAL EFFECT.
A convincing avatar is not defined by how realistic the face looks. It is defined by whether the complete experience feels coherent and useful.
We design what the representative looks and sounds like, what it knows, how it behaves, where it should stay within clear boundaries and what happens before and after the conversation.
THE FACE CREATES RECOGNITION. THE VOICE CREATES PRESENCE. KNOWLEDGE AND BEHAVIOUR CREATE TRUST.
ONE REPRESENTATIVE / FOUR CONNECTED LAYERS
MAKE THE BRAND
RECOGNISABLE IN EVERY ANSWER.
Each layer influences the others. A polished avatar with generic knowledge still feels generic. Strong knowledge without the right voice or behaviour still feels disconnected from the brand.
01
FACE & PRESENCE
What do people see?
02
VOICE & LANGUAGE
What do people hear?
03
KNOWLEDGE
What does it know?
04
BEHAVIOUR
How does it respond?
A consistent face, voice, knowledge and way of responding.
TWO STARTING POINTS
BUILD AROUIND A REAL PERSON. OR CREATE AN ORIGINAL CHARACTER.
01 / EXISTING PERSON
SCALE A RECOGNISABLE EXPERT
Translate a person's face, voice, knowledge, frameworks and way of thinking into a carefully bounded digital representative.
FOUNDER OR SPOKESPERSON
INTERNAL EXPERT
TRAINER OR ADVISOR
CUSTOMER-FACING SPECIALIST
02 / ORIGINAL CHARACTER
CREATE A NEW BRAND PERSONALITY
Design a consistent digital character around the role, audience and personality the brand wants people to experience.
VIRTUAL BRAND AMBASSADOR
PRODUCT SPECIALIST
SERVICE GUIDE
CAMPAIGN CHARACTER
FROM CONVERSATION TO CUSTOMER JOURNEY
ONE CHARACTER
MORE THAN ONE WAY TO WORK
The avatar can appear in live interactions, content or connected journeys. We choose the form around what customers or employees actually need to understand, decide or do.
LIVE > APP > CONTENT > CONNECTED JOURNEY
ONE IDENTITY / MULTIPLE EXPERIENCES
01
LIVE CONVERSATIONS
Real-time voice interaction on a website or in an application, with immediate answers and natural turn-taking.
02
AVATAR CONTENT
Consistent presenter-led videos, explanations and campaign content without rebuilding the character for every production.
03
MULTILINGUAL EXPERIENCES
Make one recognisable representative available across languages while preserving brand character and intent.
04
CONNECTED JOURNEYS
Move from conversation to a human colleague, booking, knowledge source or business process when the journey requires it.
CASE / AI BEN
A DIGITAL HUMAN BUILT AROUND A REAL PERSON.
AI Ben combines Ben Steenstra's face, voice, knowledge, frameworks and way of thinking in a live conversational experience for entrepreneurs and leaders. It is explicitly presented as AI, not as Ben himself.
63
PEOPLE IN THE FIRST RECORDED USER GROUP
± 120 HRS
OF CONVERSATIONS OVER ABOUT 2.5 MONTHS
± 60%
OF USERS WERE CEOS OR LEADERS
8 MIN–3.5 HRS
RANGE OF TOTAL USE PER PERSON
LIVE DIGITAL HUMAN / AI BEN
FACE, VOICE, KNOWLEDGE AND CHARACTER BECOME ONE EXPERIENCE
"An estimated 90% of the CEOs and leaders discussed exclusively personal subjects."
HOW WE BUILD
FROM A RECOGNISABLE
IDEA TO A WORKING REPRESENTATIVE.
PURPOSE & BOUNDRIES
Decide who the representative serves, what it should help with and where human responsibility begins.
CHARACTER & VOICE
Design the visual presence, personality, tone of voice and conversational behaviour.
KNOWLEDGE & RULES
Structure the approved expertise, organisational knowledge and response principles behind the experience.
INTERFACE & INTERACTION
Create the live or recorded experience and connect it to the website, app or customer journey.
TEST &
LEARN
Observe real use, refine the behaviour and extend the experience where it creates genuine value.
TRUST REQUIRES BOUNDARIES
THE MORE HUMAN IT FEELS,
THE PROCESS THE CLEARER RESPONSIBILITY MUST BE.
A branded digital human should never create confusion about what it is, what it can do or who remains responsible.
TRANSPARENCY
Make clear that people are interacting with AI.
CONTROL
Define approved knowledge, limits and human review.
PRIVACY
Design data handling around the use case and context.
HANDOFF
Connect people to a human or system when the journey requires it.
WEMINDD'S ROLE
CHARACTER, EXPERIENCE AND IMPLEMENTATION DESIGNED TOGETHER.
WeMindd brings strategy, personality, communication, UX/UI, creative production and AI implementation into one designed experience.
When a project requires specialist enterprise engineering, security architecture or complex systems integration, we add the right technical expertise while retaining ownership of the experience and its implementation.
WE DESIGN
Role, character, voice, knowledge, interaction and customer journey.
WE ORCHESTRATE
Avatar technology, AI, interface, systems and specialist partners.
CONNECTED SERVICES
CONNECT THE REPRESENTATIVE TO THE JOURNEY BEHIND IT.
STRATEGY & CUSTOMER EXPERIENCE
STRATEGY CUSTOMER EXPERIENCE & BUSINESS DESIGN
DIGITAL PRODUCTS & UX/UI
DIGITAL PRODUCT, UX/UI & INTERACTION DESIGN
AI AUTOMATION
AI AUTOMATION FOR COSTOMER JOURNEYS & OPERATIONS